A network marketer is an individual who promotes and sells products or services through a network of people, also known as a network marketing organization. This type of business model is also referred to as multi-level marketing (MLM) or direct selling.

Network marketers typically work as independent contractors, rather than employees, and are responsible for building and managing their own customer base. They earn money through the sales of products or services, as well as through commissions and bonuses earned from the sales made by individuals they recruit into the organization.

One of the key advantages of network marketing is that it allows individuals to start their own business with minimal upfront investment. Unlike traditional brick-and-mortar businesses, network marketing does not require a large amount of capital or a physical storefront. This makes it an accessible option for many people, including those who may not have the financial resources or experience to start a traditional business.

Another advantage of network marketing is that it allows individuals to leverage the power of personal relationships to build their business. Network marketers often rely on word-of-mouth marketing to promote products and services, which can be particularly effective in building trust and credibility with potential customers.